Drive traffic from alternative sources!
The best benefit of building links from other sites to yours is that you get some extra visitors from someone who recommended your site or a specific content of your site.
Once upon a time was common to build links and get higher on Google organic search results (SERPS) but this time is long gone.
Backlinks are not for Google anymore, it is for traffic, and more specificaly, referral traffic.
There three main types of traffic:
- Search Traffic
- Social Traffic
- Referral Traffic